Well, it’s finally arrived. Gap Selling is available for pre-order on Amazon. The most relevant, impactful and insightful sales book since The Challenger Sale: No blue suits, blue shirts, blue ties or blue sheets. No gimmicks or tricks No 90’s selling tactics. No, not your dad’s sales book Gap Selling is selling for the 21st century. Matt Dixon co-author of the Challenger Sale called it: “Fresh and Provocative” Gap Selling is about turning salespeople
It’s not uncommon for revenue to slide. It happens to all sales organizations at one time or another. Revenue being down isn’t the most difficult problem. Knowing why revenue is down and where to look is the biggest challenge. This post is gonna lay the four areas CSO’s/Heads of Sales should be looking if their revenue is on the slide. When sales are down there are only 4 levers leadership can pull to improve sales.
How often do you commit to something and then not follow through? I get it, it happens a lot. We aren’t perfect. But not meeting a commitment scratches the surface of lying. No! You didn’t lie, but it has a similar effect. When we commit to someone, and then break that commitment, it undermines trust. In this video, I talk about a way to improve your ability to keep your commitments. Making commitments, keeping commitments
I think too many sales organizations, their salespeople AND their sales leaders are playing from the same playbook. Why? I don’t see enough innovation. I spend an incredible amount of time with salespeople and sales leaders, and the most common thing I see is how similar they all are. Most everyone hires based on the same hiring principles. Most everyone prospects using the same prospecting principles. Account planning, contests, cold calling, performance reviews, product
I’m so tired of the stupid and annoying emails salespeople send to buyers and prospects and so are they. It’s time to stop. You’re emails and your cold outreach suck. They don’t offer value, they just beg your prospects and buyers for their time. It’s pathetic. I did this video to help you understand how to create emails and cold call messages that don’t make you a digital beggar and improve response
I spoke at Inbound 18 last week and had a blast. I talked to a packed house about problem-centric selling and how it changes the game of sales. Here’s my full presentation. Watch it! It’s a good one. If you’re not problem-centric selling, you’re leaving money on the table.
I often hear people say; God gave us two ears and one mouth for a reason. This fun little phrase is used to argue the point that salespeople need to listen more and talk less. I get the point, but it’s not accurate from my perspective. What it really should suggest is that people should tell less, not talk less. Telling is very different than talking. Talking is the act of saying words, communicating via one’s
The results are in. Sales coaching makes a difference in quota attainment. When people are coached, they are more likely to exceed quota by more than 10%. We wanted to know if coaching REALLY did make a difference when it comes to quota attainment in sales. Therefore, we surveyed over 100salespeople and sales leaders to find out exactly who’s being coached, what they’re coached on and the impact of coaching. The Sales Coaching and Quota
Look, I get it. Closing has been a part of the sales lexicon for decades, shoot maybe even centuries. But, just because it’s been around for a while, doesn’t mean it’s accurate or valid. Here’s the deal. Closing isn’t something you do to someone. I argue in this video, that if you’re a closer, you’re a bad salesperson and I offer a rather compelling argument why. Can you close, without closing? Don’t pride yourself on closing,
Keenan’s take on your questions
In this weekly video series Keenan himself takes all the questions that you guys ask and breaks them down into what they really mean to him.