Not Just Vacation, but a Place to Vacation

We have a saying here ASG, Complete flexibility, ruthless accountability. The idea is we want people to feel they have the freedom to achieve their goals the way they best see fit and with as much autonomy as possible, with the understanding that with that freedom comes the responsibility of meeting goals and expectations. The environment we’ve created to do that is called R.O.P.E. The idea is, as an organization, we owe it to our

price objections

Overcoming Price Objections by: Not Making It Your Problem

We’ve been giving away too much money in sales over the past century. Why? We’ve been trained to think the buyer’s budget matters.  For years, when a buyer says my budget is X, we assume and operate from the fact that that’s all they have to spend and that if we don’t meet their budget we’ll lose. In other words, we make the buyer’s budget problem our problem and we need to stop doing that.

Why Salespeople Can’t Be Good If They Don’t Use the CRM

The Sales world is desperate for an upgrade. We’ve been holding on to way too many outmoded approaches, ideas, tropes, and concepts. It’s time sales let’s go of the tired and ineffective belief systems if we’re going to truly deliver the value we say we want to in the 21st-century. The biggest miss and most unsettling issue facing sales today is their brutal and debilitating contradicting view of what’s most important to sales AND the

Can Quiet Sellers Gap Sell?

As Gap Selling has crossed the milestone of 50,000 copies sold, we are highlighting some of our favorite books to compliment your Gap Selling journey.     Our 3rd book recommendation? Quiet!!   To start…you may be wondering why the heck would I put Quiet and anything “Keenan” in the same discussion? These two words have probably never been shelved together, until now. With Keenan’s energy, clear extroversion, and boldness, he’s not afraid to yell and cuss on

Average Value is No Value

  As Gap Selling has crossed the milestone of 50,000 copies sold, we are highlighting some of our favorite books to compliment your Gap Selling journey.     Today’s book highlight goes to The End of Average. Like Execution, this isn’t a sales book at all. Written by Todd Rose, a professor of developmental psychology, this book breaks down the history and failures of boiling life and decisions down to averages.   So you may

The Best Sales Book, That Isn’t a Sales Book

In celebration of over 50,000 copies of Gap Selling sold, I wanted to take a moment and highlight other books that influenced my perception or help expand on concepts within Gap Selling. Reading Gap Selling is a start to changing the way we sell, but the truth is, it is a sophisticated and inherently difficult sales approach. So with this in mind, the first book I recommend reading to continue your Gap Selling journey is

50K and Counting Celebration

We’re almost at 50K books sold. We have less than 1,000 to go as of today, March 9th. I’m blown away that I’m writing this. The idea that Gap Selling would have ever reached 50K books was inconceivable. In spite of years of social media exposure, an internationally acclaimed, award-winning blog and a large and growing social following, every publisher turned me down.  It was infuriating. So I said, “Fuck it, I’ll do it myself.”

Become a Certified Gap Selling Trainer

It’s here!! We’ve just launched the Gap Selling Certification program and I couldn’t be any more excited. Now anyone with the Gap Selling acumen and charisma can build their own Gap Selling Training Business. As readers of this blog and of Gap Selling, you know how powerful the Gap Selling methodology is. The industry has been ripe for a progressive, forward-thinking selling methodology for years. Most sales methods and trainings are 30-40- and 50 years

Don’t Be A Smelly Sales Person

We just launched a new ad campaign. What do you think? Do you think it paints many of today’s sales people accurately? We had fun putting this together.  

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Keenan’s take on your questions

In this weekly video series Keenan himself takes all the questions that you guys ask and breaks them down into what they really mean to him.

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